Spotlight | France
Avenue Montaigne luxury stores battle for storage space

Luxury brands with boutiques on Avenue Montaigne are competing to find storage space on the same street.
Luxury brands with boutiques on Avenue Montaigne are competing to find storage space on the same street. © Studio Pachamama
The boutiques on Avenue Montaigne, the epicentre of Paris luxury, are at war. The prize they are fighting for is the upper floors of the buildings on the street, which they desperately need for storage space. [...]
Reading time 5 minutes Noëmie Leclercq

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