United States
'Kanye West clause' introduced to protect against brand ambassador flaws

More than €700m. That is the projected cost to Adidas in 2023 due to the abrupt end in October of its collaboration with the American rapper Kanye West, following his numerous anti-Semitic comments. [...]

Read this article here:

Set up email notifications for these topics

Read also

Set up email notifications for these topics

Sign up for real-time alerts and be notified of new editions!  

Once registered, you will be notified by a short message on your computer or mobile phone as soon as a new edition of our publication or an alert is published. Stay informed anytime, anywhere!