Spotlight | Italy
Prada and Miu Miu success lies partly in factory outlets

A significant proportion of Prada's sales are made through factory outlets and outlet shops.
A significant proportion of Prada's sales are made through factory outlets and outlet shops. © Studio Pachamama
The success of Prada and Miu Miu, which are posting insolent growth while their competitors' results plummet, is based in part on production for factory outlets. Glitz.paris looks at how the Italian group is defying the crisis. [...]
Reading time 4 minutes

Read this article here:

Read also

Sign up for real-time alerts and be notified of new editions!  

Once registered, you will be notified by a short message on your computer or mobile phone as soon as a new edition of our publication or an alert is published. Stay informed anytime, anywhere!